Cross Counter Rebrand

Creative Direction + Motion Design

Cross Counter is an entertainment network of fighting game video content, delivered via a range of social media and video sharing services.
Our goal for the rebrand was to create high energy, exciting visual language that was robust enough to be used in-house by the Cross Counter team, and flexible to handle a variety of applications and content requirements.
Part of this process also focused on crafting a motion toolkit for Cross Counter’s most popular show. Check it out in full detail here.
Rebrand Showcase:
Showcase animation and music composed by Jeremy Mansford.
Creative Director & Motion Design: Jeremy Mansford
Design Director & Brand Wizard: Shane Ries
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