The Cross Counter entertainment network desired an epic combo of tools to package its show The Excellent Adventures of Gootecks & Mike Ross in ultimate production value.

Parallel to rebranding Cross Counter, we built this new visual language for the most popular Street Fighter show.

Inspired by the over-the-top, explosive nature of the super moves from the Street Fighter games, the style evolved into a colourful uppercut to the face. An efficient, high energy, fresh take on anime techniques.
Creative Director & Motion Design: Jeremy Mansford
Creative Associate & Brand Wizard: Shane Ries
Motion & Illustrative Assistant:
 Mari Adams
Sound Design: Nick van Cuylenburg 
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